LOGO

LOGO is not just a graphic logo, badge, or design that can be used to help the public recognition. The logo is the easiest to identify. It's easy to make it obvious, let the customer know what it is.

Sometimes, I think that design LOGO is straightforward. However, designing a LOGO really looks very simple. It's like putting together some text and one or two graphics. But there are also more companies that are dedicated to designing an excellent LOGO, rather than just staying at that very simple level, but rather studying the meaning behind the brand LOGO in more depth. Although LOGO looks like a trivial little thing, it represents an entire company or a company's brand. Must convey the degree of recognition, value and more information.

Of course, each different company will have a different LOGO. LOGO represents the company's history and culture. So when designing a LOGO. It must be determined what the company's position is. What is it?

The first step: determine the theme.

Determine what the company’s theme culture is specifically doing. What is your brand style?

Step Two: Concept

This step should have a rough idea.

The third step: sketch

There should be some sketches that outline each of your own ideas. Then select several constant adjustments. Only then can the design plan be determined. There are some uses.

A good logo design, there are several more important places.

1. Concise, simple LOGO, high recognition, easy to remember, easy to use in complex and diverse use scenarios.

2. Unforgettable, LOGO as a carrier of corporate spirit, represents the company's brand image. So the logo must be unforgettable, and let the public remember more quickly.

3. Eternity, time is the sole criterion for testing truth. At the same time, it is also possible to test whether a logo can withstand the different backgrounds of the times, the social environment, and the challenges of the audience.

4. Universal, LOGO is the media that promotes the brand. It also needs some commonality. Can be used in a variety of ways. For example, product packaging, business cards, advertising.

5. Appropriately, you can fully express the background of the industry, through appropriate graphics, colors, and fonts. Perfect expression in front of the public. For example, different game companies. Targeted consumer groups have their logo.

LOGO is a symbol of the spirit. When it is used in different environments, it carries different functions, has different purposes, and needs similar qualities.

So this time I designed the logo. A lot of references, taking into account: the target customer base, mostly women. Middle-aged to young, working women with particular economic support. The main products are jewelry and jewelry. And according to the previous logo design. Making changes simplifies many colors and texts. This time I want to use the simplest text. The color of the text I chose to use the primary color of this semester's portfolio - gold. Golden text with white background.

LOGO is a symbol of the spirit. When it is used in different environments, it carries different functions, has different purposes, and needs similar qualities.

So this time I designed the logo. A lot of references, taking into account: the target customer base, mostly women. Middle-aged to young, working women with particular economic support. The main products are jewelry and jewelry. And according to the previous logo design. Making changes simplifies many colors and texts. This time I want to use the simplest text.The topic word is my last name. The color of the text I chose to use the primary color of this semester's portfolio - gold. Golden text with white background.